We seized upon the idea of the "rockhopper" as our namesake because of this incredible animal’s unique survival skills, persistence, and plucky demeanor. Harsh environment? Try the Antarctic. Survival skills? How about a three-foot vertical leap from the ocean? And, of course, there is the undeniable cuteness factor.

But when we really thought about it, we realized that there were quite a few easy comparisons to make between the penguin and our company.

Rockhopper Penguin Rockhopper Research
Rockhoppers have numerous eccentric traits in addition to the hopping thing. For example, they are the only penguins that enter the water feet first We’re a different kind of research company, offering unique and innovative ways of explaining research findings.
Their chrome yellow eyebrows end in long yellow plumes. The top of the head has spiked black feathers. We’re very visual. Our research findings utilize visual and/or interactive capabilities.
Rockhopper penguins can be very gentle with their partners. We provide responsive, excellent customer service.
Despite being amongst the smallest of penguins, they are perhaps the most aggressive. They show little fear of people, or of birds and animals larger than themselves. David and Goliath ring a bell? We’re not afraid to go head-to-head with the bigger, more established research firms.  
Although they could waddle from point A to point B like other penguins, the rocky terrain and steep hillsides on which they breed make it necessary to hop from one locale to the next. We’re highly adaptable, flexible, and can maneuver well in any terrain/ environment. We excel in our natural habitat.
Exiting the water is even more of an acrobatic feat -- Rockhoppers literally leap from the water and grab on to any perch they can with their beak, flippers and feet. We will go the extra mile to respond to your needs, utilizing every resource available to us.
Rockhoppers have bright red eyes. All other crested penguins have darker eyes. When you’re the new bird on the island, you have to pull a few all-nighters.
 
© 2006 Rockhopper Research, Inc.
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